MISSION MVMT

 

 

OVERVIEW

A branding exercise based on Mission MVMT's value proposition which focused on giving athletes the tools they need to self-assess how they can correct movements to prevent injury, treat pain, and improve overall performance. This was a freelance opportunity to work on branding for the client's company.

 

ROLE 

Art Direction, Design, Animation

 
 

LOGO CONCEPTS

Inspiration key words: 

ACCURATE, MOVEMENT, TOOLS, DYNAMIC, PROGRESSION, IMPROVE, WORKING TOGETHER, TEAM   

mission_sketch.png

These were sketches and the initial round of logos I sent to the client.

sedona_branding.png

These were more rounds of examples I sent the client before finding the perfect logo for the company.

 

MOTION STUDY